Thursday 6 March 2014

Ellen DeGeneres' Samsung Selfie Ups Social-Marketing Game

Ellen DeGeneres' Samsung Selfie Ups Social-Marketing Game
With more than 3 million retweets within two days, the snapshot is pretty much assured a position in social marketing history next to Oreo's blackout tweet during the 2013 Super Bowl. Samsung isn't discussing exactly how the picture came to be. But the ...
Read more on AdAge.com
The Future Of Marketing: A Little Less Campaign And A Little More Action
This article is by Stan Phelps, an author, keynote speaker and experience architect. He is the founder of 9 INCH marketing, a consultancy that helps brands obtain customers that are four times as valuable as ordinary customers through a concept called ...
Read more on Forbes
5 Things To Keep Your Content Marketing Efforts in Check
You should understand your users, your content and what direction you should take when jumping on the “content marketing” bandwagon. Here are 5 things to analyze and glean from your Google Analytics data to keep your content marketing efforts in check.
Read more on Forbes

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